Mario and Mercedes-Benz Japan team up for DLC and commercials

This is different.

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Satoru Iwata previously announced Nintendo would be licensing out their IP to companies in the future and looks like this is the first.

Mercedes Japan has a new commercial starring a ‘real life’ Mario driving a new Mercedes-Benz GLA. It’s a mix of game footage and this weird creepy looking Mario who steps out of the car.

Not only that but the a Mercedes-Benz kart will be added to the game via download at a later date. There will also be a special Mercedes tournament as well – these two events are likely to be for Japan only but at least we know the game can support downloadable content.

As a bonus the game that features in the advert is also the cars website, check it out here.

Well then, what do we think about this?

 

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Daniel Vuckovic

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