EA Announces partnership with Hasbro

EA have partnered up with Hasbro to release Family-Oriented games on the Wii and DS, hoping for Families to ""build relationships through digital entertainment with some of worlds greatest brands"". Among the brands that are expected to hit later in t...

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EA have partnered up with Hasbro to release Family-Oriented games on the Wii and DS, hoping for Families to “”build relationships through digital entertainment with some of worlds greatest brands””. Among the brands that are expected to hit later in the year include “”Littlest Pet Shop””, “”NERF N-Strike””, “”Monopoly”” and “”Scrabble””. “”Bringing the spirit of these games to life as video games has allowed us to create really unique and creative experiences for families and friends of all ages to enjoy together at home or online. said Chip Lange at EA’s Hasbro Studio. Only the NERF and Littlest Pet Shop brands will be heading to the Nintendo DS and Wii. Bringing the spirit of these games to life as video games has allowed us to create really unique and creative experiences for families and friends of all ages to enjoy together at home or online. said Chip Lange, Vice President and General Manager at EA’s Hasbro Studio. Only the NERF and Littlest Pet Shop brands will be heading to the Nintendo DS and Wii.

Daniel Vuckovic

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