""We are taking a film-festival approach — high-class content done by knowledgeable developers in creating fantastic experiences for the consumer — instead of the YouTube approach of everything under the sun that is difficult for the consumer to navigate through"" – Wired magazine. For comparison, Apple’s approval process to license games for the iPhone is fair less stringent that Nintendo- all that developers require is pay $100 USD application, and meet Apple’s loose classification requirements. The Big N is far more picky, and requests that devs acquire a dedicated development kit, as well as endure a lengthier approval process. Source: Wired







