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February 3, 2013 10:26 am

1-UP Studio is the new Brownie Brown

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Professor Layton - London Life

The studio linked to Mother 3 and the side mode London Life in Professor Layton and the Last Specter will experience a number of changes in 2013.

Due to their recent co-development efforts, Nintendo subsidiary Brownie Brown will undergo a name change and also adjustments to its internal structure.

With Nintendo’s next generation truly underway it’s no surprise alterations are being made throughout the company.

From this point onwards, the developer Brownie Brown will be known as 1-UP Studio.

A message on the Brownie Brown website explains how the studio is being restructured to better focus on upcoming projects with Nintendo.

As part of the change, the Brownie Brown website will be taken down on the 31st of March.

After Brownie Brown’s recent involvement with the development of Super Mario 3D Land, this new and closer partnership with Nintendo is likely to eventuate into something special.

The Japan-based studio was originally founded in 2000 and has also been and linked to a number of developers outside of Nintendo in the past such as Level 5 and Mistwalker.


About the Author

Liam Doolan
I’ve been writing about video games since 2006 and playing them since I was a kid. I started out with a copy of Mario & Yoshi on the Game Boy and before I knew it was in debt to Tom Nook. These days I spend much of my time trawling the eShop for the latest downloadable hit.





  1. Hyun

    Brownie Brown is SO much better than 1-up Studio. The new name is so… meh


  2. Milo

    Yeah, 1-up is very generic, not googleable, and just boring. Not to mention the alienation pointless name changes bring- if, for example, I liked Magical Vacation or something and I see some studio called 1-up coming out with a new game, I won’t make the connection (unless I heard this news) and won’t be interested.



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